Beauty Giveaways in Richmond, VA: Updated 2026 List for Local Winners
Richmond 2026 birthday perks: Sephora, Ulta and Sally rules plus local pickup streets and limits.
Richmond shoppers have three verified beauty birthday perks for 2026 from Sephora, Ulta Beauty and Sally Beauty. In-person pickup in Richmond includes Ulta Beauty at 4925 West Broad Street and Sally Beauty at 1381 Car Mia Way. A birthday perk is a small free item tied to a store loyalty account, not a sweepstakes prize.
Each option below lists who qualifies and where Richmond members redeem.
Verification note: Program terms and availability can change. This page was checked against linked sources on October 28, 2026.
What does Sephora offer in 2026?
Sephora members choose from gift sets from Tower 28, Dr. Dennis Gross, Glossier and Dae early in the year, with K18, Gisou and innisfree drops planned later. According to Sephora Newsroom, the free Beauty Insider program covers Insider, VIB and Rouge tiers in the U.S.
and Canada Sephora's 2026 birthday announcement. Members redeem the gift free in Sephora and Sephora at Kohl's stores, redeem online with a $25 minimum purchase, or choose 250 points instead in-store and at Kohl's. The program reported over 45 million North America members in 2025.
How does the Ulta birthday gift work?
Ulta Beauty Rewards members with a valid email or app and a birthday in their account profile receive one free birthday gift per calendar year during their birthday month. According to the Ulta Beauty Rewards Terms, redemption is at Ulta stores or Ulta.com Ulta Beauty Rewards Terms. In-store redemption requires no purchase, and members earn 2X points on qualifying birthday-month purchases.
The benefit excludes Ulta Beauty at Target, Target.com, DoorDash and Instacart locations.
Who qualifies for the Sally birthday reward?
Sally Beauty reserves its birthday reward for Elite members, who qualify after $200 in calendar-year purchases. According to Sally Beauty, free entry-level Preferred membership does not include that birthday benefit Sally Beauty rewards details. That structure matters for Richmond shoppers weighing paid spending against the perk.
Joining the free tier alone does not unlock the birthday reward.
Where can Richmond members redeem?
Richmond members can redeem the Ulta birthday gift at Ulta Beauty at 4925 West Broad Street, Suite 404, Richmond VA 23230 Ulta Beauty store listing for Richmond. Bring the account email, app, and profile birthday details for checkout. Sally Elite members redeem through Sally Beauty, including the Richmond location at 1381 Car Mia Way, Richmond VA 23235.
Check tier status before visiting, since only Elite accounts carry the birthday benefit.